Shopify is an excellent software-as-a-service (SaaS) platform for ecommerce, providing tools and features for multichannel selling and dropshipping. It offers over 100 customizable themes to help you set up your store quickly, with no learning curve required.

In addition, Shopify handles all aspects of your business, from payment processing to in-person sales and product fulfillment. With unlimited bandwidth and storage, you can grow your business without worrying about additional costs. You can also access a wide range of third-party apps through the Shopify ecosystem, as well as built-in marketing tools like abandoned cart recovery and search engine optimization.

Shopify's mobile app allows you to manage your business from anywhere, with features for order fulfillment, real-time inventory updates, and more. With all these features, you can easily set up and scale your business to an international online brand without changing platforms.

Pros:

• Easy onboarding process

• Customizable themes

• Fast and reliable sites

• Community support

• Built-in marketing tools

• Multichannel selling

• Access to over 6,000 apps

• Great SEO out of the box

• Easy custom domain setup

Cons:

• Shopify Payments limited to some countries

• Pricing: Basic Shopify ($39/month), Shopify ($105/month), Advanced Shopify ($399/month)

Integrated sales channels: Facebook, Instagram, Google, Walmart Marketplace, eBay, and Amazon.

Mobile app features: Suite of mobile tools to fully manage your online business.


Honourable mentions:

1. Weebly

Weebly is an ecommerce website builder trusted by small businesses for its easy-to-use interface and a broad range of customization options. Its drag-and-drop functionality offers users flexibility when creating their storefronts, coupled with features such as mobile optimization, SEO tools, and inventory management. The pricing plans range from $6/month to $29/month.

2. BigCommerce

BigCommerce is an ecommerce website builder favored by businesses looking to increase their customer reach with multichannel selling. This platform integrates with leading ecommerce services such as Amazon, eBay, and Facebook. Its software also includes a comprehensive checkout process, SEO features, and real-time shipping rates. BigCommerce pricing plans range from $29/month to $299/month.

3. WooCommerce

WooCommerce is a WordPress plugin that allows businesses to transform their website into a fully-functional ecommerce store. It is designed especially for WordPress users and is renowned for its flexibility, customization options, and low cost. However, it requires some level of technical knowledge to set up, and users may need to purchase third-party plugins for advanced features.

4. Squarespace

Squarespace is an all-in-one platform famously known for its aesthetic and modern design options, ideal for creating visually appealing ecommerce stores. Its drag-and-drop interface allows beginners to create their ideal storefront with a broad range of customizable features. Squarespace pricing plans start from $18/month to $40/month.

5. Wix

Wix is a versatile platform that allows businesses to create online stores, with a range of templates, customization options, and functionalities. Its user-friendly interface provides drag-and-drop customization options, commonly used by small businesses with a limited budget. Wix pricing plans range from $23/month to $49/month.

6. Shift4Shop

Shift4Shop is an all-in-one ecommerce platform that allows businesses to build online stores and provide a multi-channel selling experience to their customers. It provides advanced features such as SEO tools, real-time shipping rates, as well as 24/7 support. Shift4Shop pricing starts from $29/month to $229/month.

7. Square Online

Square Online is the best ecommerce website builder for businesses already using the Square payment processing platform. It allows users to create an online store that is fully integrated with their payment processing system. Its software offers features such as SEO tools, social media integration, and inventory management. The pricing plans range from $0 to $72/month.